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Design and marketing chats

Yesterday I was at a conference dedicated to digital marketing for video games and apps. I met old friends and met new people.

I have noticed a specific trend at these events. When I talk to someone who works in marketing, the conversation usually veers a lot toward game design. Marketers in general want to know more.

When I meet a fellow designer, instead, the conversation turns more to the market and the challenges it faces.

Singular, but that’s how it is. It’s often easier to talk about your profession to someone who does something else.

Published inOpinions

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