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Tag: myself

Top game design voice badge

I have been on LinkedIn for 14 years. I use that platform a lot because of my personal branding activities. When I was fired from Digital Chocolate, because of a bad relationship with my direct manager, I decided to become the best game designer I could possibly become. Part of my strategy involved starting to share my ideas and discoveries of this complex micro world.

In fact, you need to explain things to others to become a recognized expert. It’s not just walk the walk, you need to talk the talk. Also, the language of business is not my native one, so I needed a tool to improve my English. I needed to find my own voice.

And the results are good, I have a healthy small business with my clients. Also, when I go to local meetups often I am reached by people that I don’t know who thank me for something related to my writings and videos. I can say that I feel I am in a good way. Of course, many things can happen and I can screw everything up with a mistake. In fact, pushing your ideas out there is no easy task.

Collaborative articles

For all this, I have never received any badge of any sort. But then LinkedIn published a new feature, called collaborative articles. That feature is probably meant to substitute experts in certain fields in the future. I honestly hate it. So I decided to take action.

Every morning I do this:

  1. I select randomly 5 collaborative articles on Game Design
  2. I copy one of the questions, also a random
  3. I paste it on Bing AI
  4. Then I copy and paste back part of the answer

Tadaaa! In just 10 days I got my badge. It was just grinding, nothing more. These social networks don’t care about the true value of their content.

My GOTY

Data speaks clearly. In 2023, the game that I absolutely played the most was Vampire Survivors.

Small team, simple idea, true indie gem. Simplicity at its finest. Nothing more to add, this was my personal GOTY.

Happy New Year everybody!

Wishes and hopes for 2024

I want to spend two words to write down my hopes and desires for 2024. I will not write any forecast, those are for non-creative people. People with no vision, people who look for an impossible low risk. A forecast is something to convince people to give money to other people, nothing more. I am a creative person, I don’t believe in forecasts and I prefer to write my wishes.

First of all, I hope that next year will be at least the start of a new way of making games. Companies should think of new kinds of contracts and compensations for their employees. Currently, a professional contributing to generating billions will eventually fall in a round of layoffs. Imagine, you create a new character like Spider-Man and other people will get lots of money. And then you are fired. The others, instead, will continue to make money forever. This is plain absurd. Since job stability does not exist, also contracts should adapt.

I hope to see new fresh concepts for mobile games, as second thing. Currently, the industry is trapped in concepts that have nothing to do with actual game design. Good game design is about understanding an audience and its needs. The industry, instead, is talking about “User Acquisition”, hybrid casual, web3, and things that are not interesting for the Players. I hope to see more fresh concepts, with a renewed interpretation of genres.

Third, I wish to see more people building businesses that last 100 years. We are too much immersed in the mentality of fast success. When we see the most successful businesses, they are built in decades, not years. All these people that have been fired this year, plus the people that will be laid off next one, could build awesome things. They have also the power to let fresh energies enter the industries. Start from team building, maybe creating content for Fortnite or Roblox. Start from the team, while you build a strong vision.

The web shops are popping out, so I hope to see more platforms that will help create a community among gamers. This is my fourth and last wish. Things like Steam but not so focused on PC games. Something that relates also to mobile games. Maybe letting the Players add mods and content to some games. That would be awesome. Too much AI bullcrap this year, the best content comes and will always come from real human beings!

Have a great year y’all!

New Year resolution #1: dealing with my perfectionism

Yesterday I was thinking about my personal projects. I never closed one in my entire life. Why am I procrastinating so much? Some of them are still interesting to me. Yet, I cannot manage to finish them. That is a problem I want to solve, take this as my first New Year resolution.

Probably one of the problems is my perfectionism. I started these projects from the simple concept of Ikigai. Ikigai means “the pleasure you have in doing things every day”. But then my perfectionism kicked in and somehow I got burnt. For some projects I had also some other people involved, waiting for me to close them. What a shame!

Well, I announce today that this has to change now. Less perfectionism and more acceptance of my limits are the way I intend to take.

Things I cannot accept anymore

Many game companies after the first interview send you an assessment to complete. You have usually between 4 hours and 10 days available to complete the assessment. Some company gives you free time, as long as you complete it.

There was that TV show on Netflix called Vikings. Among the many storylines, there is one about a person who has a serious handicap. He manages to use his disadvantage to become the king.

I have never passed a single test. Every time I get these assessments my mind goes automatically in “you are working for free” mode. I sent the result of my assessment and someone (I imagine her with a bored face and a cup of horrible machine-made tea) skimmed my assessment. And of course, it was a no. My bad will meets with the bad will of the reviewer, what do you expect? That is one handicap I have. And I made it a strength in recent years!

I have developed and hired outstanding designers for companies. True talents. Within 3 hours with a dashboard and a laptop with a game engine running and a spreadsheet, I can run a complete interview. The people I have hired are still there, crushing it.

When I am on the other side, nowadays I want the same. You send me an assessment, I say you “give it to me”. Then I read it carefully and write down exactly what I should do to complete the exercises and a time and cost estimation. I send everything via email, it’s better than simply rejecting the task. Writing all of this down often takes me 2-3 hours.

Again, nobody pays me for that. And of course, it doesn’t work. Don’t follow my suggestion if you really want that job. I am in a different position nowadays. I am not “open to work”. I work as a game designer every single day, I just don’t let anyone decide if I have a job or not. I want to work with you if you want to work with me, simple as that.

Assessments are free to work that no one pays. They are made to filter people out. They do not consider diversity and they are made to exclude. Companies love to claim “diversity and inclusion”. Well, this is part of it.

I am quite happy as a freelancer, a “warrior without a king”. Still, I don’t close myself up to any opportunity. But I need to feel that the company wants me, not the other way around!

Freelancing is not a therapy

When a client hires me usually is for a whole project preproduction. It can be the startup for a new game or the research stage for a new feature of a live game. I help them during the whole process of finding the right formula. I work per day, every day is one slot. Every client can get from 1 to 3 slots per week.

Happens that during my service I realize that my help is not needed. It may happen for a lot of reasons. Sometimes I see that the team is on the right track and I am slowing things down. Other times I see that the client that hired me didn’t want my help with game design, so that I am useless.

In any case, my business is not like a therapist. When I realize that I am not needed anymore, I let go the client. I speak with them and explain any reason. It was a pleasure to be there, please leave your testimonial. You will not lose your money, I will not lose my time. Everybody wins.

(and very few of them leave the actual testimonial)

Hard times in the industry

I must create a system,

or be enslaved by another man’s.

I will not reason and compare:

my business is to create

William Blake

Every week I am reading news about layoffs in games industry. Every week a friend tells me she has been fired for whatever reason. Happens especially at big companies.

A friend of mine, who yesterday wrote a testimonial on me that made me cry, confessed that was laid off. He was in a senior position in one of the biggest companies in the World. This system is clearly not working to me. You work for a company, spend many hours putting your energy in. The company is very profitable and when the year ends they fire you because their investors must have their share bonuses. Incredible.

And then many people goes back to the hamster wheel. Posting on LinkedIn that they are doing assessments and interviews. Saying they are unemployed since months.

Honestly, I am out of that. I don’t care if at some point I have to work elsewhere to pay my bills. But I have to try to build my own thing. The games industry is too unfair. We prepare a lot to be able to make games. We study many hours, we stay updated on the industry trends. And for what? To make other people make tons of cash while we have to find the next job after 5 years? I am out.

Is that enough reason to start my thing? Of course it isn’t. My life is not for everyone. But I am very happy of my little thing. Because nobody can remove that from me.

My testimonial book

Today in the morning I sent many emails to my clients to ask them to write a brief endorsement for me. Let’s hope to get enough answers!

The fact is that I lose many opportunities because new potential clients ask me for a portfolio… and I cannot show anything at all! In fact, for each project, I sign contracts that include an NDA. I cannot reveal anything about the project I am working on.

That’s why my idea is to have people speak about me. A testimonial book to show potential clients the moment I introduce myself. I prepared a document on Google Docs for each one with their face, name, title (at the moment we worked together), and the space to leave a few words.

I am excited and at the same time worried that not more than 30% will answer my request. That’s because writing an endorsement for someone is not a trivial task. Especially when the language is not your native one. I asked them to use the English language.

We’ll see, I suppose.

The pizzaiolis preproduction

(The post was inspired by the last podcast from Seth Godin and a bunch of other things)

I live in Barcelona, but I was born in Naples the city where the pizza was born. Every time I travel I see famous pizza chains spread all across the World. Probably everyone with my background finds that pizza awful.

How is it even possible that people eat something like that?

But that pizza sells, and volumes are probably higher than the pizza places I know. The ones that make me dream of coming back to my hometown. Professional “pizzaioli” from Naples make the better pizza, at least in my opinion. But they earn less than entrepreneurs who probably never put a foot in one of their franchises.

Is that even fair?

It is what it is. There is a convenient way of making a pizza, that is looking for big volumes to make a profit. But the final product is worse for the connoisseur.

Then there is the inconvenient way of doing pizza, the one that makes people dream. You cannot reach high volumes without ruining the experience. You need simple ingredients. People need to eat at the moment. You have to be patient. But your legacy will last.

The inconvenient way leads the way to the convenient one. Once you find the right formula, you can decide to go for more volume. The pizza entrepreneur, instead, will have a hard time figuring out how to start an inconvenient pizza place. When you start from convenience you miss important steps.

The best preproduction of new games is exactly like the inconvenient pizza place. You need to understand well the market by serving a small niche first. You need innovation coming out from a true personal thing. You need to lead with uncertainty. You have to be patient, using simple game design ingredients. And this is hard, especially for big companies. That’s where I help my clients find new ideas in a professional “pizzaiolo” way. 

The games I finished

Yesterday I went to the ending ceremony of a master on game development, here in Barcelona. One of the teacher told the students: you finished a game. And that is a lot. Lot of people that sell themselves as experts cannot say the same thing.

Well, that sentence struck my hearth. I immediately thought about the games I finished. All of them were games made by companies. Games that I liked to work on, but games that I don’t care about. Every single game was not successful.

First I finished Lucky Turkey, an arcade 2.5D shooter.

Then I moved to Barcelona and I worked for Zitro. I worked on a couple of games, the one I remember better was Taco Mania.

Then I was hired by Digital Chocolate where I worked on a GaaS called Blackjack Buzz up to the first playable (demo). I have to say that the final game was a polished version of that. And it didn’t worked on the market.

Another game I worked on and completed was Hovercabs, an endless runner. The company closed right after release, so I had no time to work on liveops for that.

After that I worked basically on a bunch of uncompleted projects. Also personal ones, I had no luck nor the strength to bring ideas until the end.

This has to change. Now or never.